Alex
Wilhelm is a professional blogger based out of San Francisco. His primary work
includes topics dealing with politics and business across the globe. His twitter
account lists his as a writer for thenextweb.com which is a professional blogging
website. This current blog talks about how the Kindle is set to launch in Japan
in the coming weeks. The Next Web blog connects with many topics around the
world and Alex Wilhelm describes how the Amazon Kindle will market itself in a
new country overseas.
The
Amazon Kindle is one of the fastest selling technology products on the market
for e-readers. Amazon was set to launch the product in September but delays in
manufacturing have pushed the launch date to later this month in October. The successes
of the Kindle and other e-readers in America have set a tone to continue to
sell in overseas markets. With the holiday season rapidly approaching Amazon
hopes to not have any mistakes in the technology and a smooth launch is
expected. The only issue deals with converting the English language of the Kindle
to support Japanese. The price of this Kindle has not yet been released but
will soon hit the news when determined in the market.
Overall
I thought this blog was effective at delivering the message about the new
launch of the Amazon Kindle into the Japanese market. Alex Wilhelm created a
topic that is very popular in the technology market and detailed a lot of
unknown information of updates of the expected launch. His blog style is very
to the point and not very opinionated and loaded with facts. In a way I like to
be informed about a topic rather than read speculations about what can and may
not be true or false. However, I do not think Wilhelm did a good job on raising
questions about the topic or raising a discussion or questions about the Kindle
launch. As the blog shows there were not many comments leading off of this
blog. That may be due to the amount of facts that were pumped into the blog rather
than opinions. I feel the more opinions that are in the blog the more of a discussion
can be derived from that. Readers like to have something to say about a topic
rather than just reading facts like in a newspaper.
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