COMPETITOR ANALYSIS

            Maid 101 provides vast cleaning services to your dorm room on a weekly basis. This service allows you to focus on school and other activities without having to take time out of your busy schedule to clean. From picking up recyclables to taking out the trash, MAID 101 is ready to clean.

http://www.dormaid.com/products/dorm-room-cleaning

DormAid is a similar company to MAID 101 that provides cleaning services to dorm rooms across college campuses. They have a very extensive business plan that offers many services to students at various fees.  DormAid provides the basic cleaning such as dusting and vacuuming, however MAID 101 goes one step beyond providing customized cleanings that the customer may request on top of the basics at no extra charge. Another difference between MAID 101 and DormAid is how they interact with their customers through social media. On the DormAid website there is no clear link to a Facebook or Twitter page advertising ways to reach out to mass media sources. DormAid does have a blog with various posts and special offers similar to MAID 101. The one thing I do like about DormAid is the frequently asked questions page that details specifics about the company. This is certainly something I could incorporate into my company as another source of fact based information. DormAid also puts a time limit as too how long a cleaning can last at two hours. This could potentially cause the cleaners to miss areas of the room if they are on a time limit. MAID 101 will not put a specific time period on how long cleanings will last in order to assure the room is 100% clean to the customers’ satisfaction.

http://www.mylazybones.com/splash.php

         Lazybones is a well-known service across the country that specializes in doing laundry. Although they do not provide cleaning services yet this company has established itself in the market for being a reliable business provided to college students and has received great reviews. Lazybones has the access by many college dorms to enter inside to pick up laundry bags. Security is one of the most important issues when running a service to colleges in order to prevent theft. Due to lazybones having a great reputation many colleges allow the company to enter the building when they arrive. As MAID 101 is a new service it will take many positive reviews for a college to grant access to an outside business not owned by the college itself. The Lazybones website is very user friendly explaining all the specifics of the services they provide. However, as observed by many friends who use Lazybones for their laundry I’ve found a difference that MAID 101 provides. Lazybones does not specify what time of the day they come to pick up the bags which could result in the student missing the pick up all together. MAID 101 will always text or call the student to notify them the cleaning crew will arrive at a specific time. This allows for the student to plan their day accordingly without having to worry about when the service will arrive.

              Competitors exist in most markets making businesses constantly look for new ways to make them unique and stand out. Overall these two competitors are developed companies that have positive reputations and have established their presence at numerous schools. In order for MAID 101 to compete in this market the company has to continue to grow popularity and interact with potential customers to increase feedback that could be improvements. DormAid and Lazybones have broken the security barrier to gain access into colleges and MAID 101 must follow the same in order to make this business a success. The hope for MAID 101 is that the company will continue to grow to rise to the level of these two entrepreneurship businesses.

FORENSICS SYSTEMS/ HARDWARE

Have you ever started working on a project and saw you floor littered with trash? Annoyed and frustrated you get up and begin cleaning taking away time from working. MAID 101 is here to help with scheduled cleaning services provided to students in dorms. Never again have to clean dirty dishes or pick up bottles for recycling. MAID 101 is a new revolutionary idea created to make college life easier.

When running a business with important information such as customers addresses and phone numbers it is vital to make sure these things do not leak to the general public. Computer hackers are constantly looking for easy ways to find vital information to steal someone’s identity. This can include credit card numbers used in transactions to social security numbers linked to bank accounts. MAID 101 is a service that requires this type of information in order to complete the cleaning thoroughly. Without address and locations of the students dorms MAID 101 would not know where to go to clean the room. Cell phone numbers are also information that our business will have in their databases in order to call and text students when the cleaners arrive. As a business owner these are important pieces of information that would not want to get leaked to hackers which could lead to identity theft.

             MAID 101 is bound to keep important information safe within its databases and hardware. Having strong memory sources will allow MAID 101 to be able to sort customer’s information in files that are encrypted with passwords that only our computer tech people will have access too. Hardware deals with the memory and processors that can speed up the transactions for faster and more convenient service. Our company can pull up address faster and process payment transactions faster so that the cleaning can begin immediately as scheduled. Payments online give customers insecure feelings knowing their important information is online. However, with strong security systems and hardware that is secure, MAID 101 can assure payment information will not fall into the wrong hands.

            It is important to invest in technology that will ensure our business will run smooth and efficiently to ensure the best service possible. Having cheap computer systems with poor hardware and a slow processor will not benefit MAID 101. With the right budgeting and spending MAID 101 can get great systems such as solid state drives that will be less likely to shock and reduced access time. Solid state drives are very expensive but as business grows through social media and other advertising more revenue will be generated. MAID 101 will keep up with the latest and greatest technology to have the best customer service possible.

SOCIAL MEDIA

             Maid 101 provides vast cleaning services to your dorm room on a weekly basis. This service allows you to focus on school and other activities without having to take time out of your busy schedule to clean. From picking up recyclables to taking out the trash, MAID 101 is ready to clean!

            College students across the country use some type of social media in their everyday routines. Facebook, Twitter, Tumbler and many other sites are all different forms of social media that continuously get new users daily. Instantaneously people can share, like, comment, and post virtually anything they wish and the whole network can read it.  Bringing MAID 101 into the mainstream world through social media will allow numerous people to look at the idea and comment and share about it. As more and more people progressively talk about it the popularity will increase.

            The advantages of using social media to promote MAID 101 are endless. As the creator of the service I have the ability to post whenever I want to engage with my followers. Having positive relationships with the customers through social media can result receiving great reviews and feedback.  Customers will also continue to request the cleaning service as well as having repeating customers recommending the cleaning service to others. Customers can post links to the blog for MAID 101 and read about the service and set up appointments. Social media also is a great way to advertise MAID 101 by offering special promotions and discounts to followers College students love saving money and MAID 101 will be sure to do weekly promotions such as sign up and receive a free cleaning or 20% off on Wednesday cleanings for example.

            MAID 101 can grow as a company daily as people browse their Facebook or Twitter walls and see an advertisement on the banner which they click curiously. After clicking on the ad they read a few posts from customers about their experiences with the company and how they can’t wait for the next cleaning. This person then posts the link to their friend’s wall and continuously posts it until fifty friends later are all signing up for cleanings. Students in Syracuse using MAID 101 can easily post the link to a friend in college out in California or any other school across the country in a matter of seconds. This is a prime example of how rapid the word of a great idea can spread overnight. Any idea can fall into the eyes of a big investor and transition it into a profit generating business all through the use of social media

INTRODUCING MAID 101

College is a time in one’s life where independence is instilled. Parents and guardians are no longer around every day to assist in daily activities such as cooking, doing laundry, paying bills or most important in dorm life, cleaning! Everyone at one time or another has lived in a college dorm whether on their own or with a roommate(s). Dorm rooms get littered with bottles, food wrappers, clothes, dirt, dust and everything else imaginable that can make a room unlivable. Cleaning may be on the bottom of someone’s to do list complied of going to classes, writing essays, going grocery shopping, and surviving the stresses of living on your own.

Introducing in today’s fast paced society is an idea that makes you feel right at home. This idea is called, MAID 101, a new dorm room cleaning service that revamps your room head to toe on a regular basis. No longer will one have to stop working on an important project to clean the room of littered trash. MAID 101 will come in on set periods of time that you designate and make your room cleaner than ever. From vacuuming to dusting the floor boards, MAID 101, guarantees your room will look fresh and clean every time.  MAID 101 provides assistance to one’s room and eliminates the headaches and extra time each day to pick up thrown around clothes or the dirty dishes left in the sink from dinner two nights ago.

To make sure your room maintains a clean look, students can sign up for services to come as many times as they wish during the week. Fees are charged on a per visit basis or sign up for a package deal that includes discounts and special offers. Students can sign up for MAID 101 to come once a week to everyday depending on what is desired. Students can request specific areas in the room to pay close attention to. For example if the student has a dust allergy, MAID 101, will focus on wiping down surfaces and dusting to improve the quality of the room. This service is designed to 100% please the client with whatever cleaning is necessary.

Parents can rest assured that the living environment of their scholarly sons and daughters will be well maintained.  They will not have to worry about our employees invading privacy or stealing the valuables of the room. MAID 101, will text or email the roommates to notify them the cleaning crew will arrive shortly. Never will the cleaning service enter the room without permission of the roommates to do so. MAID 101 is a friendly cleaning service to provide a healthy and clean dorm that students can feel right at home. More information on MAID 101 will be provided in the near future!